The upcoming year promises to be a breakthrough for HoReCa. Global trends and technological innovations are dictating new rules, transforming approaches to management, service, and business development strategies.
Digitalization of Services
The automation of processes and AI integration in hotels and restaurants are gaining momentum. According to a Deloitte study, 78% of hotels plan to implement automated booking and service management systems. Restaurants, meanwhile, are actively adopting chatbots for order processing and CRM systems for personalized services. As HoReCa technology experts emphasize: “Digitalization is not a trend but a necessity for competitiveness.”
Sustainability and Eco-Friendliness
Responsible consumption is a key trend. In 2025, demand for organic products is expected to grow, along with a reduction in plastic waste in restaurants. More establishments are shifting to locally sourced products to reduce their carbon footprint. Results from the HoReCa Synergy conference show that 62% of consumers prefer venues with a "green" strategy.
Innovations in Delivery
Hybrid service models, including "dark kitchens," continue to gain popularity. In 2025, the focus will be on speed and delivery quality, utilizing drones and autonomous vehicles. Feedback from Gulfood participants indicates that the demand for tech-enhanced delivery solutions will increase by 30%.
Personalization of Customer Experience
Hotels and restaurants are increasingly adopting data collection technologies to create tailored offers. At this year’s FoReCH conference, much attention was given to the role of Big Data in building guest loyalty. This not only improves the level of service but also optimizes marketing strategies.
2025: A Year of Transformation!
The hospitality business is becoming more tech-driven, eco-friendly, and customer-oriented. Stay updated on innovations to stay ahead of competitors and deliver the best experience to your guests.
Take a step closer to the future today by ordering a mobile app for HoReCa from QB Tools. It’s the perfect solution for your restaurant, casual café, sushi bar, or pizzeria to organize food delivery and implement a loyalty system for guests. Visit https://qbtools.com.ua to order your app