HoReCa in 2025: Key Events Shaping the Future of Hospitality 📅

The year 2025 promises to be pivotal for the hospitality industry, offering new prospects for development and collaboration. Among the key international events worth noting are those that not only set trends but also provide opportunities for business growth and networking.

Gulfood 2025, Dubai — February 17-21, 2025, Dubai World Trade Center

This exhibition is one of the most influential global events in the food and hospitality sectors. Ukrainian producers will have a unique chance to showcase their products on a global scale. Last year’s participants highlighted the importance of Gulfood as a platform for expanding export markets. Experts from the Diia business portal emphasized: "Gulfood is not just an exhibition; it is a window into global markets where Ukrainian companies can present themselves on the same level as international brands." The event is a key gateway to the markets of the Middle East and South Asia.

HORECA Synergy 2025, Varna, Bulgaria — April 28-29 (Foods and Beverages for Tourism & HOST industry)


This Balkan forum attracts representatives from the hospitality sector across Europe. Participation is not only an opportunity to find new partners but also a chance to witness trends that will shape the industry in the coming years. This regional exhibition has become an essential platform for sharing experiences among the countries of the Balkan Peninsula and Eastern Europe. The event allows businesses to present new concepts for restaurants, hotels, and tourism services tailored to the European market. In 2024, the exhibition gathered over 200 participants, and the next edition promises even more innovations.

FoReCH 2025, Kyiv — Tentatively September


FoReCH remains the flagship event in Ukraine for representatives of the hospitality industry. This forum brings together over 15,000 visitors annually and offers a wide range of modern solutions for HoReCa. Participants will have the opportunity to explore the latest equipment and trends in cleaning, hotel, and restaurant management. The exhibition sets the tone for the market, as noted by organizer Oleksiy Akimov: "FoReCH is a mirror of the future of the hospitality industry." According to organizers, the event will serve as a platform for discussing sustainable technologies and new customer service formats. Oleksiy Akimov, Director of the Ukrainian HoReCa Cluster, emphasized that the forum "is a catalyst for change and a key platform for innovation in the hospitality sector." Feedback from previous years’ participants confirms that FoReCH not only showcases new technologies but also creates opportunities for learning and partnerships.

The Importance of Participation


Attending such events opens new horizons for businesses: from establishing new partnerships to discovering innovations. Market research shows that HoReCa is one of the most dynamic industries today, and success in this field depends on the swift adoption of modern technologies and strategies. Industry representatives recommend not missing these events to stay informed about global trends and integrate them into your business.

Plan Ahead


Attending these events is an opportunity not only to discover new developments but also to outline a long-term development strategy. Don’t miss the chance to be part of the changes shaping the future of HoReCa!

Take a step closer to the future today by ordering a mobile app for HoReCa from QB Tools. It’s the perfect solution for your restaurant, casual café, sushi bar, or pizzeria to organize food delivery and implement a loyalty system for guests. Visit https://qbtools.com.ua to order your app.

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